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We are a full-service marketing research consultancy.
For nearly 25 years Insights in Marketing, LLC has partnered with some of the world’s most recognized, well-respected brands to uncover insights that matter.
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IIM Webinar: Using Psychological Profiling to Better Understand Women
May 13, 2013
Get a free sneak peek into our i-on-Women team's psychological profiles of US women and learn how to use these profiles to create breakthrough marketing.
Read MoreFeatured News
Why Only 26% of Women Will 'Lean In' To Sheryl Sandberg's Book
April 24, 2013
U.S. women are divided into two camps: Those who love Sheryl Sandberg's "Lean In," and those who don’t. Having read the book, this comes as no surprise to IIM's i-on-Women team. Read why.
Read MoreFeatured Study
IIM Highlights Top Brands That Are Marketing Effectively to Women
Is your brand marketing to women effectively? IIM's i-on-Women team found that most brands (even the top brands) have room for improvement.
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