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We are a research-based marketing consultancy.
For nearly 25 years Insights in Marketing, LLC has partnered with some of the world’s most recognized, well-respected brands to uncover insights that matter.Learn More
From the Blog
May 20, 2015
Here at Insights in Marketing, we’re constantly helping clients navigate strategic challenges while also continuously working to better understand consumers’ motivations and behaviors. In doing so, we have leveraged a variety of tools over the years to work through business questions and bring a sense of order to what can often feel like chaos. One such tool is the Mind Map.Read More
Nearly 56 million women make up the single female population in the US, and a recent study from Insights in Marketing outlines powerful ways for brands to connect with them.Find Out More
Want to capture competitive advantage in strategic planning? Start by understanding the consumer! Download IIM's latest eBook for tips, tools and best practices to use insights to tame the strategic planning beast.Find Out More
"...I work with IIM because they are great business partners. They provide strong strategic business thinking to every project, bring deep consumer expertise, and have shown that they are willing to push back/ask the tough questions..."
Vice President, Global Consumer & Market Intelligence